About User Experience
About User Experience
User Experience has joined GfK CRC China since Oct. 2011. Now it is GfK User Experience Team.
Before that, User Experience was an independent professional usability consulting company in China Founded on June 1st, 2006
First overseas invested company in Beijing conducting user experience project
Original Joint Venture: User Centric (US) & GfK SirValUse Consulting (Germany)
Headquartered in Beijing with research capabilities covering all cities
Staff are trained professionally in Europe and US
Networked with usability experts in China
Experience
Since inception in 2006, GfK UE (User Experience, Ltd.) has conducted dozens of research studies on software, Web, GPS, and mobile devices for major international firms.
Testing Facilities
Our state-of-the-art user research lab offers world-class features, including simultaneous translation and streaming video of sessions.
Location
The capital of China, Beijing is the center of politics and a key commercial center. GfK UE (User Experience, Ltd.) is headquartered in the heart of Beijing's business district, making it easy for clients and participants to get to.
A Global Network
GfK Group is the No. 4 market research organization worldwide operating in more than 100 countries and full time employs over 10,000 staff. GfK owns professional research experts and powerful execution department overseas, providing support for global projects.
The headquarter of GfK CRC is located in Beijing, and it owns 2 branch offices in Shanghai and Guangzhou, thus providing support for national projects in most cities in China.
GfK UE (User Experience, Ltd.) is a partner member of the User eXperience Alliance (UXa). The UXa is an international network that offers high quality international user experience research services and consistent, standardized methodologies and project management.
GfK UE (User Experience, Ltd.) is backed by the expertise and support of 100+ consultants from its cooperating companies: User Centric (USA) and GfK SirValUse (Germany).
Our consultants all own a master or higher degree in user experience-related majors. We are committed to providing clients with professional and flexible service.
User Experience is located in Beijing CBD business district, where well-developed transportation network, the surrounding hotels, shopping malls, coffee shops and other facilities provide clients with maximum convenience.





