Global Partners

GfK Group
GfK Group is the No. 4 market research organization worldwide operating in more than 100 countries and full time employs over 10,000 staff. GfK owns professional research experts and powerful execution department overseas, providing support for global projects.

The headquarters of GfK CRC is located in Beijing, and it owns 2 branch offices in Shanghai and Guangzhou, thus providing support for national projects in most cities in China. Now User Experience Ltd has been part of GfK, so it has the full support from GfK.

Moreover, GfK UE (User Experience, Ltd.) is a partner member of the User eXperience Alliance (UXa). The UXa is an international network that offers high quality international user experience research services and consistent, standardized methodologies and project management.

Furthermore, GfK UE (User Experience, Ltd.) is backed by the expertise and support of 100+ consultants from its cooperating companies: User Centric (USA) and GfK SirValUse (Germany).

User Experience is a member of the User eXperience Alliance (UXa) - an international network of 22 leading user experience firms in Europe, Asia, N. America, S. America and Oceania. Created in early 2005, the network reaches major markets all over the world and offers top international user experience research for global companies from one source.

 
 

Advantages for our customers:

The UXa provides a team of over 300 user experience experts worldwide and more than 50 international testing rooms. User Experience and other UXa members provide cost- and time-saving benefits by conducting user experience research across countries within a very short timeframe. Together with our partners, we ensure consistent high quality of service and results by the shared testing methods. The alliance offers professional simultaneous interpretation during sessions as well as local cultural knowledge.

 

UXalliance has comprehensive usability experience:

• Together, we interviewed more than 15,000 participants in usability projects.
• The network worked in more than 30 countries, including Brazil, Chile,
  Australia, Finland, Korea, China and Japan.
• Large companies rely on our experience, including General Electric, Yahoo!,
  DaimlerChrysler, Expedia, ING Direct and many others from Fortune 500.
• In October 2009, UX professionals from twenty countries collaborated to
  produce The Handbook of Global User Research, the first book to focus on   global user research.The book follows a typical project timeline, presents   practical insights into the preparation, fieldwork, analysis and reporting, and
  overall project management for global user research projects. Visit
  GlobalUserResearch.com for more information.


Further information about the network:
www.UXalliance.com

 

The UXa consists of 11 partners, 7 associate members and 4 affiliate members.
UXalliance partners include:

Axance (France)
ExperienceLab (UK)
Mitsue-Links (Japan)
Optimal usability (New Zealand)
SirValUse (Germany)
Snitker & Co (Denmark)
UI Design Group (Russia)
User Centric (USA)
User Experience (China)
User Intelligence (Netherlands)
Xperience Consulting (Spain)

UXalliance associate members include:

Ayer Viernes (Chile)
Mercedes Sanchez (Brazil)
Optimal Experience (Australia)
Telono (Switzerland)
ThinkUser (Korea)
User Intelligence (Finland)
Yu Centrik (Canada)

UXalliance affiliate members include:

Bentley University (USA/academic affiliate)
ExperienceU (Czech Republic)
SSB Bart Group (USA/corporate affiliate)
Symetria (Poland)